I’ve often thought that the Republican Party could use some boss new speakers and 22″ rims, and apparently I’m not alone. Chairman Michael “Man of” Steele is promising an “off the hook” public relations offensive to attract younger voters, especially blacks and Hispanics, by applying the party’s principles to “urban-suburban hip-hop settings.”
So sayeth my chairman and yours…
“There was underlying concerns we had become too regionalized and the party needed to reach beyond our comfort” zones, he said, citing defeats in such states as Virginia and North Carolina. “We need messengers to really capture that region – young, Hispanic, black, a cross section … We want to convey that the modern-day GOP looks like the conservative party that stands on principles. But we want to apply them to urban-suburban hip-hop settings.”
But, he elaborated with a laugh, “we need to uptick our image with everyone, including one-armed midgets.”
“Where we have fallen down in delivering a message is in having something to say, particularly to young people and moms of all shapes – soccer moms, hockey moms,” he said, though he insisted that party messages won’t be different strokes for different folks. “We don’t offer one image for 18-year-olds and another for soccer moms but one that shows who we are for the 21st century.”
Set aside the condescending commentary that’s sure to come from the Republican’s promising a “hip-hop makeover” (including a little but from the article I’m citing), it’s always killed me that the party hasn’t been reaching out to “voters of color” before. The fact that our top four presidential candidates didn’t show up to a PBS sponsored primary debate in front of and African-American audience was embarrassing and best, insulting at worst.
Black and Hispanic voters tend to be more socially conservative then not, which would seem like a perfect fit. On top of that, regardless of what liberals want you to believe, not all of them are dependent on the government to survive. Commentator John Ridley refers to it as the “liberal plantation,” where the left condescending acts as if people of color can’t survive without their help.
The rub is that someone who looks like me sounds like a complete idiot trying to make that case to people who look more like Michael Steele or Bobby Jindal. So it’s not enough to reach out to these voters, we need to recruit candidates from these communities to run at all levels of government.
My hope is that, with Michael Steele at the helm, we might finally be starting to do that.
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