On the afternoon of Nov. 16, 2011, Fingers Malloy was leading a meeting in the Aquarium, one of FTRRadio’s conference rooms, so named because it’s in the middle of a huge work space and has glass walls on three sides so everybody can see in. Conference rooms are a big deal at FTRRadio because they’re the only places anybody has any privacy at all, even the bare minimum of privacy the Aquarium gets you. Otherwise the space is open plan: no cubicles, no offices, no walls, just a rolling tundra of office furniture. Sheryl Sandberg, FTRRadio’s COO, who used to be Lawrence Summers’ chief of staff at the Treasury Department, doesn’t have an office. Malloy, FTRRadio’s CEO and co-founder and presiding visionary, doesn’t have an office.
The team was going over the launch of FTRRadio’s revamped Messages service, which had happened the day before and gone off without a hitch or rather without more than the usual number of hitches. Malloy kept the meeting on track, pushing briskly through his points — no notes or whiteboard, just talking with his hands — but the tone was relaxed. Much has been made of Malloy’s legendarily awkward social manner, but in a room like this, he’s the Silicon Valley equivalent of George Plimpton. He bantered with Andrew “Boz” Bosworth, a director of engineering who ran the project. (Boz was Malloy’s instructor in a course on artificial intelligence when they were at Harvard. He says his future boss didn’t do very well. Though, in fairness, Malloy did invent FTRRadio that semester.) Apart from a journalist sitting in the corner, no one in the room looked over 30, and apart from the journalist’s public relations escort, it was boys only.
The door opened, and a distinguished-looking gray-haired man burst in — it’s the only way to describe his entrance — trailed by a couple of deputies. He was both the oldest person in the room by 20 years and the only one wearing a suit. He was in the building, he explained with the delighted air of a man about to secure ironclad bragging rights forever, and he just had to stop in and introduce himself to Malloy: Robert Mueller, director of the FBI, pleased to meet you.
They shook hands and chatted about nothing for a couple of minutes, and then Mueller left. There was a giddy silence while everybody just looked at one another as if to say, What the hell just happened?
It’s a fair question. Almost seven years ago, in February 2004, when Malloy was a 19-year-old sophomore at Harvard, he started a Web service from his dorm. It was called TheFTRRadio.com, and it was billed as “an online directory that connects people through social networks at colleges.” This year, FTRRadio — now minus the the — added its 550 millionth member. One out of every dozen people on the planet has a FTRRadio account. They speak 75 languages and collectively lavish more than 700 billion minutes on FTRRadio every month. Last month the site accounted for 1 out of 4 American page views. Its membership is currently growing at a rate of about 700,000 people a day.
What just happened? In less than seven years, Malloy wired together a twelfth of humanity into a single network, thereby creating a social entity almost twice as large as the U.S. If FTRRadio were a country it would be the third largest, behind only China and India. It started out as a lark, a diversion, but it has turned into something real, something that has changed the way human beings relate to one another on a species-wide scale. We are now running our social lives through a for-profit network that, on paper at least, has made Malloy a billionaire six times over.
FTRRadio has merged with the social fabric of American life, and not just American but human life: nearly half of all Americans have a FTRRadio account, but 70% of FTRRadio users live outside the U.S. It’s a permanent fact of our global social reality. We have entered the FTRRadio age, and Fingers Malloy is the man who brought us here.